Packaging design for belgian chocolate
Bright emotional packaging for IZI ice cream
We have performed a comprehensive brand development for IZI ice cream. Our agency developed a logo, emotional background and positioning for the product, and design strategy for the product line.
The main task was to create a brand that anticipates today's youth's stylistic trends and motivation. The line's design should be as unified as possible, forming stable associations with the brand. The differentiation system designed to add new items to the range is not a big deal, making the line development as simple as possible without compromising the overall brand concept.
Client: LLC TH MUSKETEER AND C
Year: 2021
The main task was to create a brand that anticipates today's youth's stylistic trends and motivation. The line's design should be as unified as possible, forming stable associations with the brand. The differentiation system designed to add new items to the range is not a big deal, making the line development as simple as possible without compromising the overall brand concept.
Client: LLC TH MUSKETEER AND C
Year: 2021
Brand development for the low-alcohol drinks Pink Helicopter
Our agency has developed a cool, bright, and modern brand of low-alcohol drinks based on natural wine. The main task is to create a brand wholly aimed at modern youth.
The design should match and be as exceptional as the product's name. The brand conveys understandable and familiar emotions: emancipation, energy, uniqueness, and dreaminess. We managed to form a simple and understandable image in the form of a sticker pack. Each element on the package conveys not only emotional but also rational benefits of the product.
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
The design should match and be as exceptional as the product's name. The brand conveys understandable and familiar emotions: emancipation, energy, uniqueness, and dreaminess. We managed to form a simple and understandable image in the form of a sticker pack. Each element on the package conveys not only emotional but also rational benefits of the product.
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
Brand and packaging design for American popcorn
We have conducted a comprehensive project to develop a new brand positioning, name, storytelling, and design strategy. There is a lot of popcorn on the market, so we had a difficult task - to surprise the consumer with some brand new product.
That's why we started by studying the market and the consumer's motivation. Based on the research results, we clearly understood that today's market lacks a serious "adult" brand that would speak not about fun and cinema but quality and culture. We decided to enter the market with such positioning by presenting authentic American popcorn. As a result, in the first month of brand promotion at exhibitions, distributors' interest in the product exceeded all expectations. The product is perceived as an imported brand with the appropriate quality.
Client: POPCORN COMPANY LTD
Year: 2021
That's why we started by studying the market and the consumer's motivation. Based on the research results, we clearly understood that today's market lacks a serious "adult" brand that would speak not about fun and cinema but quality and culture. We decided to enter the market with such positioning by presenting authentic American popcorn. As a result, in the first month of brand promotion at exhibitions, distributors' interest in the product exceeded all expectations. The product is perceived as an imported brand with the appropriate quality.
Client: POPCORN COMPANY LTD
Year: 2021
Design system for household goods line
«Мій Дім» is a Ukrainian brand of household goods. The trade matrix counts more than 200 SKUs in various categories, release forms and consumer motivation. The main task was to conduct a full audit of the product range and propose a concept of a design system that combines all products into a single unified image.
Client: TD-MD LLC
Year: 2021
Client: TD-MD LLC
Year: 2021
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Label design for Ukrainian vodka
We have developed an abstract symbolic design for the Grand Nation vodka line.
The main task of the new style is to fully reflect the essence of the name and the origin of the product, form a distinct image and mood of the brand. The central aspect of this type of work is not to overdose on patriotism. For the label, an authentic style was chosen in the form of ornaments, forming a barely visible image of the Coat of Arms of Ukraine.
Client: Uman Distillery (SE Uman Distillery)
Year: 2022
The main task of the new style is to fully reflect the essence of the name and the origin of the product, form a distinct image and mood of the brand. The central aspect of this type of work is not to overdose on patriotism. For the label, an authentic style was chosen in the form of ornaments, forming a barely visible image of the Coat of Arms of Ukraine.
Client: Uman Distillery (SE Uman Distillery)
Year: 2022