Brand development for the low-alcohol drinks Pink Helicopter
Our agency has developed a cool, bright, and modern brand of low-alcohol drinks based on natural wine. The main task is to create a brand wholly aimed at modern youth.
The design should match and be as exceptional as the product's name. The brand conveys understandable and familiar emotions: emancipation, energy, uniqueness, and dreaminess. We managed to form a simple and understandable image in the form of a sticker pack. Each element on the package conveys not only emotional but also rational benefits of the product.
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
The design should match and be as exceptional as the product's name. The brand conveys understandable and familiar emotions: emancipation, energy, uniqueness, and dreaminess. We managed to form a simple and understandable image in the form of a sticker pack. Each element on the package conveys not only emotional but also rational benefits of the product.
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
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Label design for Ukrainian vodka
We have developed an abstract symbolic design for the Grand Nation vodka line.
The main task of the new style is to fully reflect the essence of the name and the origin of the product, form a distinct image and mood of the brand. The central aspect of this type of work is not to overdose on patriotism. For the label, an authentic style was chosen in the form of ornaments, forming a barely visible image of the Coat of Arms of Ukraine.
Client: Uman Distillery (SE Uman Distillery)
Year: 2022
The main task of the new style is to fully reflect the essence of the name and the origin of the product, form a distinct image and mood of the brand. The central aspect of this type of work is not to overdose on patriotism. For the label, an authentic style was chosen in the form of ornaments, forming a barely visible image of the Coat of Arms of Ukraine.
Client: Uman Distillery (SE Uman Distillery)
Year: 2022
Packaging design for a new flavored vodka
Our agency has developed a design project for a new line of flavor vodka for the MEDOFF brand.
The main task was to make the product unorthodox and uncharacteristic of the category. In the wake of the growing trend of traveling, the slogan "BIG CITY RHYTHM" was taken as the basis of positioning. Because it is flavored vodka and in the West is used mainly for cocktails, we decided to convey the emotion of nightlife in a big city - lighting, parties, elegant fashion, gallant behavior, disco life.
Client: Beverage Trading Company
Year: 2019
The main task was to make the product unorthodox and uncharacteristic of the category. In the wake of the growing trend of traveling, the slogan "BIG CITY RHYTHM" was taken as the basis of positioning. Because it is flavored vodka and in the West is used mainly for cocktails, we decided to convey the emotion of nightlife in a big city - lighting, parties, elegant fashion, gallant behavior, disco life.
Client: Beverage Trading Company
Year: 2019
Brand development of wine drinks
We have developed a brand and a line of three BEFANA low-alcohol wine drinks items. This kind of drink is already actively present on the market, and it has secured a characteristic associative image. For the brand to enter the market organically and fit into it, our main task was to adopt stylistic approaches, thereby not creating dissonance among the consumer. Thus, we fit perfectly into the shelf of Western brands, with a more attractive price offer.
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
Client: Uman Distillery (SE Uman Distillery)
Year: 2021
Packaging design for cognac line
We have developed a design for the MICHEL cognac line - a Ukrainian product for the low-price segment. The main task was to decorate the product with all decorating attributes, using the existing shape of the bottle; to give the product a characteristic cognac charm, using all the stable associations with this group of products.
Client: Liubotinsky Food Product Plant
Year: 2022
Client: Liubotinsky Food Product Plant
Year: 2022
Packaging design for vodka line
We have carried out a set of redesign works for the export version of MEDOFF vodka.
The main task was to formulate new meanings and positioning of the brand, to endow it with a new history and added value that will be mentally understandable to Western partners and consumers. And last but not least, to give sophistication to the product's appearance, tactility, and customization. The product should look restrained and neat, meeting the conservative West's modern motives.
Client: Beverage Trading Company
Year: 2020
More about the project
The main task was to formulate new meanings and positioning of the brand, to endow it with a new history and added value that will be mentally understandable to Western partners and consumers. And last but not least, to give sophistication to the product's appearance, tactility, and customization. The product should look restrained and neat, meeting the conservative West's modern motives.
Client: Beverage Trading Company
Year: 2020