Design system for household goods line
«Мій Дім» is a Ukrainian brand of household goods. The trade matrix counts more than 200 SKUs in various categories, release forms and consumer motivation. The main task was to conduct a full audit of the product range and propose a concept of a design system that combines all products into a single unified image.
Client: TD-MD LLC
Year: 2021
Client: TD-MD LLC
Year: 2021
Branding ang packaging design for canned products
Packaging design for sugar-free cookies
We have developed a design for a line of 4 items of sugar-free biscuits as private label of the NOVUS retail chain. The main task was to convey positive and carefree emotions on the packaging, forming a positive perception by the target market. The packaging should give the organic origin of the ingredients, the nutritional properties, and the benefits of the ingredients list, building consumer confidence.
Client: NOVUS UKRAINE
Year: 2022
Client: NOVUS UKRAINE
Year: 2022
Packaging design for ice cream line
We have developed a packaging design for an ice cream line as private label of the NOVUS retail chain. The main task was to draw the consumer's attention to the diversity of the product line. The design is based on concise differentiation, understandable to the target market, and a noticeable and straightforward name.
Client: NOVUS UKRAINE
Year: 2019
Client: NOVUS UKRAINE
Year: 2019
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Packaging design for the VARTO vegetable oil
We have developed a label design for a line of vegetable oils as private label of the VARUS retail chain. The main task was to convey product individuality, the naturalness of the composition, favorable properties of the product in comparison with the competitive environment.
Client: Ukrainian retailer VARUS (OMEGA LLC)
Year: 2021
Client: Ukrainian retailer VARUS (OMEGA LLC)
Year: 2021
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Packaging design for eggs product line
Our agency has developed a design for a line of eggs as private label of the NOVUS retail chain. The main task was to replace the market leader on the shelf, offer a consumer a similar alternative product, clearly reflect its rational advantages, and preserve the characteristic emotional style of the category.
Client: NOVUS UKRAINE
Year: 2022
Client: NOVUS UKRAINE
Year: 2022